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276 results returned
  • Learn the fundamentals of Google Ads Smart campaigns

    Understand the essentials of creating Google Ads Smart campaigns to quickly and easily get your message to customers looking for your products and services. Use this automated and simple campaign type to create an ad for your business and reach...

    • Path
    • Duration 17m
    • Rating 4.7
    • Beginner
  • Achieve Tagging Excellence

    Learn how effective tagging can improve your ad measurement, and discover which Google tagging solution is best for your business.

    • Path
    • Duration 43m
    • Rating 4.8
    • Beginner
  • Drive growth with mobile experience

    Grow your business by optimizing user experience after the click on mobile sites and apps. Learn ways to set up a user-focused organization and best practices for how to make the mobile experience fast, seamless, and personalized.

    • Path
    • Duration 59m
    • Rating 4.5
    • Beginner
  • Drive growth with mobile experience

    Grow your business by optimizing user experience after the click on mobile sites and apps. Learn ways to set up a user-focused organization and best practices for how to make the mobile experience fast, seamless, and personalized.

    • Path
    • Duration 59m
    • Rating 4.8
    • Beginner
  • Explore the Value of Discovery Ads

    Discovery ads help you reach up to 3 billion people looking for inspiration across their personalized feeds on YouTube, Discover, and Gmail. Put your products in front of new audiences as they explore their interests — no search query needed.

    • Path
    • Duration 1.1h
    • Rating 4.9
    • Beginner
  • Measure the Full Value of Google Display Ads

    Display ads not only drive direct purchase actions; they can attract a person’s interest in your brand, and influence purchase intent, even if the person doesn't click on your ad. Learn how to measure the true effectiveness of your Google...

    • Path
    • Duration 40m
    • Rating 4.8
    • Intermediate
  • Take Steps to Measure Display’s Full Value

    Navigate the Google Ads interface and Google Analytics to measure the full value of Display. After completing this foundational Google Display ads learning path, you'll be able to: Summarize the importance of analyzing both click-through and view-through conversion performance in...

    • Path
    • Duration 40m
    • Rating 4.6
    • Intermediate
  • YouTube Music Rights Management Certification

    Dive into the world of digital music rights on YouTube. Designed for music content owners, this course explores the tools and strategies that help teams effectively deliver content and control music assets at scale.

    • Path
    • Duration 4h
    • Rating 4.8
    • Advanced
  • Launch Your Shopping Ads Strategy

    Grow your business with Shopping ads that place your products in front of millions of online shoppers searching for what you offer.

    • Path
    • Duration 2h
    • Rating 4.5
    • Beginner
  • Learn the Basics of Shopping Ads

    Help grow your retail business and master the basics of setting up and launching a Shopping Program.

    • Path
    • Duration 2h
    • Rating 4.8
    • Beginner
  • Optimize Google Search Ads Campaigns

    Identify valuable best practices in Search campaign optimization, then apply them to your campaigns. Evaluate your campaign results and increase performance for your business.

    • Path
    • Duration 1.0h
    • Rating 4.8
    • Intermediate
  • Get Started with Video Ad Creative

    Learn about the importance of building effective creative for YouTube and how Google's resources, audience solutions, and formats can inspire creativity and validate your creative strategy.

    • Duration 5m