Learn to measure your Google Ads campaign performance
Make better advertising decisions by understanding how digital ads performance is measured and actioning data-driven insights to improve your campaigns.
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Create and Manage Google Ads Video Campaigns
Learn the foundations of creating and managing Video campaigns in Google Ads that align to your awareness, consideration, and action goals.
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Learn the Value of Search Ads 360
Learn how to set up your search campaigns and unlock their full potential with Search Ads 360.
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Learn the fundamentals of Google Ads Search
Learn how to create and customize Google Search campaigns to help grow your business by getting your ads in front of more customers looking for what you offer.
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Learn how to create, manage and optimize Google Ads Display campaigns
Master the fundamentals of using Google Display to deliver effective display campaigns that grow awareness, influence consideration or drive action for your business.
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Learn How to Create and Optimize Google Display Ads Campaigns
Master the fundamentals of creating a Google Display ads campaign to meet specific marketing objectives.
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Learn to build, manage, and optimize campaigns to reach your goals
Learn how to build successful campaigns using Google Ads from start to finish with this learning path optimized for account managers and planners.
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Diseña creatividades eficaces con Google Web Designer
Descubre cómo pueden ayudarte las soluciones de creatividades de Google Marketing Platform a alcanzar tus objetivos de marketing y aprende a identificar cuáles se ajustan mejor a dichos objetivos.
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Google Ads Video Certification
Earn a Google Ads Video Certification by demonstrating your ability to get results from YouTube and Google Video advertising solutions. Prepare for the certification by completing the diagnostic assessment, or proceed to get certified.
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Primeros pasos en Google AdMob
Descubre cómo usar Google AdMob para crear y gestionar tu inventario, así como para consultar informes sobre él.
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Certificación en Display de Google Ads
Demuestra que eres capaz de ofrecer una publicidad de display eficaz con la que alcanzar objetivos de marketing específicos para conseguir la Certificación en Display de Google Ads. Si quieres prepararte previamente, completa la evaluación de diagnóstico. En caso de que...
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Explore the Power of Creatives With Google Marketing Platform
Learn how Google Marketing Platforms creative solutions can help you achieve your marketing objectives and understand the right creative solutions for your marketing goals.
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Learn how to make the most of Google Ads
Learn how to get the most out of Google Ads - from maximizing your performance to connecting with your customers - in order to reach your marketing goals.
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Get Started with Google AdMob
Learn how to create, manage, and report on your inventory with Google AdMob.
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Inspire Creativity through Learner Engagement
Unlock unlimited creative learning opportunities, whether students are in front of you or attending remotely. Go beyond the walls of your classroom and learn how digital tools can support creativity, promote student voice, and increase student engagement. Develop new ways...
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Waze Ads Fundamentals
The Waze Ads Fundamentals course will introduce you to the fundamentals of the Waze Ads advertising platform, including the history and mission of Waze, an overview of the Waze ad formats and solutions, how to track the performance of your...
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Shopping ads Certification
Earn a Shopping ads Certification by demonstrating your ability to connect products with shoppers across their purchase journey. Prepare for the certification by completing the diagnostic assessment, or proceed to get certified.
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Descubre cómo sacar el máximo partido de Google Ads
Aprende a sacar el máximo partido de Google Ads para conseguir tus objetivos de marketing: desde maximizar tu rendimiento a conectar con tus clientes.
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Learn the basics of Shopping ads
Grow your business with Shopping ads that place your products in front of millions of online shoppers searching for what you offer.
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Certified Coach Curriculum
This tailored curriculum provides instructional coaches with tools and strategies that support their 1:1 interactions with educators.
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Learn the basics of Google Ads Video audiences, formats and creative
Connect with your audience, reach potential customers along the entire purchase journey and meet your marketing objectives with the YouTube and Google Video ad solutions.
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Get Started With Campaign Manager
Master the fundamentals of Campaign Manager to create, measure, and optimize campaigns that meet your digital marketing needs.
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Build Your Media Strategy with Display & Video 360
Build on your foundational Display & Video 360 knowledge by digging deeper into Programmatic Guaranteed deals, Creatives, Optimization with Automated Bidding, Attribution models, and mApp.
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Certificación en Aplicaciones de Google Ads
Consigue la Certificación en Aplicaciones de Google Ads demostrando tu habilidad para crear y optimizar campañas de aplicaciones que cumplan unos objetivos de marketing específicos. Si quieres prepararte, completa la evaluación de diagnóstico. En caso de que no lo necesites, puedes...
