... Module 3: Local Campaigns/ Performance Max for store goals Local Campaigns migration to Performance Max for store goals The way people search for local stores and the frequency of their visits has changed dramatically in the last few years. In fact, 80% of shoppers visit the stores less often, but when they do, the purchase rate and shopping...
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Welcome to the Advanced Omnichannel Certificate program. Become a certified expert by completing advanced training modules created by our product experts. The certifications are designed to help you stay ahead of the curve with the latest product techniques and best practices on our Omnichannel product suite. By completing a training module,...
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Learn the value of ad assets, the benefits of each asset type, and which assets can serve automatically. ... Google Search Ads, AI-Powered Search, Search Campaign, Google AI, AI-Powered, AI, Responsive Search Ads, RSAs, RSA, Creative, Creative Excellence, Assets, Image Assets, Sitelink Assets, Business Information, Logo, Relevance, AI-Powered...
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Discover App Campaigns for Engagement
Drive Apps Growth with GoogleLearn the value proposition of app campaigns for engagement and the prerequisites for running this type of app campaign. ... ACe, app campaigns for engagement, app campaigns for re-engagement, Firebase ... Re-engaging...
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Learn the value proposition of app campaigns for engagement and the prerequisites for running this type of app campaign. ... ACe, app campaigns for engagement, app campaigns for re-engagement, Firebase ... Re-engaging with app users leads to higher customer value ACe is a great solution for both app-first and hybrid advertisers, and has shown...
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Creative Certification Exam Study Guide
Creative Certification ExamThe Creative Certification Exam Study Guide links to resources you might find helpful in preparing for the exam. ... Creative Certification, Studio, Certification, Rich Media Ads, Dynamic Ads. ... {"grpc"=>{"mid"=>"",...
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Meet Michelle
Pointy, a part of Google... HappyT. tambo Aay ARTS& CRAFTS OPEN Checy Be addi Turbo Dealer MARHAMMER MDDEL WARRAMME EIber Erniu 66 Independent shops like mine have a limited amount of time and Pointy takes care of one important step -...
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Tips for Your Resume, Cover Letter, and Job Interview
Land a Great Job - Grow with Google Indigenous Career Readiness Program... In this lesson, you will gain interview tips to help you land the job. Join us in this fast track to customizing your resume, writing a strong cover letter, passing the ATS, and acing your job interview. ...
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Tips for Your Resume, Cover Letter, and Job Interview
Land a Great Job - Grow with Google HBCU Career Readiness Program... In this lesson, you will gain interview tips to help you land the job. Join us in this fast track to customizing your resume, writing a strong cover letter, passing the ATS, and acing your job interview. ...
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Learnings from Our Pilot
Certified Coach Curriculum... What is the Dynamic Learning Project? What is the Dynamic Learning Project pilot? The Impact to Date of the Dynamic Learning Project Make It Stick The proven impact of Dynamic Learning Project coaching Elements of...
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Discover how developments in user preferences and the regulatory environment more broadly impact publishers and the digital advertising industry. ... Regulation, Compliance, Privacy regulations, Privacy, Privacy forward solutions, Consent, GDPR, US State Regulations, COPPA, LGPD, Transparency, TCF, Transparency & Consent Framework, user...
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Measure What Matters in App Campaigns
Learn how to create and optimize Google App campaignsMake sure you have systems in place to measure the events that matter most to your business. Understand the impact of conversion data on your marketing efforts. ... Implement conversion tracking in 3 steps Conversion...
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Discover the Value of YouTube
Increase awareness with Google AdsLearn why viewers, creators, and advertisers choose YouTube. ... Video Creative, Attention, Creative Guidelines, YouTube Creative, Creative, YouTube, YouTube value prop, personal primetime ... Walt and Sophia discuss...
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Learn why viewers, creators, and advertisers choose YouTube. ... Video Creative, Attention, Creative Guidelines, YouTube Creative, Creative, YouTube, YouTube value prop, personal primetime ... Walt and Sophia discuss what YouTube's viewer growth means for his brand. Meet Walt, a brand manager at Sina & Co., and Sophia, his Google lead Hi Sophia,...
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Navigate the Connected TV Landscape
Advance and Execute Your Media Strategy with Display & Video 360Examine important TV industry trends that can affect your business. Get started with planning a successful strategy for a connected TV campaign. ... IFAs, identifiers for advertising, privacy first approach, YouTube,...
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Assert ownership through assets
YouTube Content OwnershipBefore you can earn money on YouTube, you need to set up assets to represent your intellectual property and territorial rights. ... Introduction Make the most of your assets Make the most of your assets New Article...
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Set Up a Discovery Campaign
Learn How to Create and Optimize Discovery CampaignsFirst, learn the basics of setting up a Discovery campaign. Then, step into the Google Ads interface to practice creating a new campaign and setting up your bidding and audience strategies. ... Discovery, Discovery...
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Set Up a Discovery Campaign
Explore the Value of Discovery AdsFirst, learn the basics of setting up a Discovery campaign. Then, step into the Google Ads interface to practice creating a new campaign and setting up your bidding and audience strategies. ... Discovery, Discovery...
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Set Optimal Bid and Budget for App Campaigns
Drive Apps Growth with GoogleLearn how to set appropriate campaign bidding and budgets, and adopt best practices for optimization. ... apps, app campaigns, apps best practices, app installs, app bids, app budgets ... Troubleshooting common issues...
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Begin with App Campaign Settings
Learn how to create and optimize Google App campaignsReady to start building a campaign in Google Ads? Begin by setting campaign-level settings that will guide the campaign. ... In this scenario, focusing on install volume means that the campaign will optimize for as...