Learn how frequency management with Programmatic Guaranteed brings value to both media owners and buyers, and dive into best practices of media consolidation across various inventory sources and environments. ... management, caps, impressions, frequency management, execute, deals, programmatic guaranteed, programmatic, DV360, Display & Video 360...
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Manage revenue for multiple partners
YouTube Asset MonetizationDetermine payouts to contributors based on asset performance and communicate clearly and effectively around revenue and payments. ... New Article Title New Article Title Interpret field names in downloadable reports...
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Get Started with Mobile App Inventory
Elevate Your Campaigns with Programmatic BuyingCreate your moblie app strategy for Authorized Buyers. ... ADX, ad exchange, Marketplace, Programmatic Guranteed, Programmatic, Authorized Buyers ... Mobile app ads can drive positive outcomes for brands with better...
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Set Up and Measure Campaigns from Forecasts
Plan Google Video Campaigns with Reach PlannerLearn how to set up your campaign based on your plan once you've created a forecast in Reach Planner ... video ad formats, video ad format, awareness goals, awareness goal, reach goal, reach goals, reach campaign,...
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Discover Google's ABCDs of Effective Creative
Create Effective Ads for Video CampaignsLearn how to make effective video ads using Google's ABCDs of effective creative. ... video creative, youtube creative, video ads, video ad creative, create video, build video ads, creative basics, video creative...
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Discover Google's ABCDs of Effective Creative
Create and Manage Google Ads Video CampaignsLearn how to make effective video ads using Google's ABCDs of effective creative. ... video creative, youtube creative, video ads, video ad creative, create video, build video ads, creative basics, video creative...
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Discover Google's ABCDs of Effective Creative
Learn the Fundamentals of Google Ads Video CampaignsLearn how to make effective video ads using Google's ABCDs of effective creative. ... video creative, youtube creative, video ads, video ad creative, create video, build video ads, creative basics, video creative...
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Discover Google's ABCDs of Effective Creative
Create Effective Ads for Google Marketing Platform CampaignsLearn how to make effective video ads using Google's ABCDs of effective creative. ... video creative, youtube creative, video ads, video ad creative, create video, build video ads, creative basics, video creative...
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Discover the Value of YouTube
Increase awareness with Google AdsLearn why viewers, creators, and advertisers choose YouTube. ... Video Creative, Attention, Creative Guidelines, YouTube Creative, Creative, YouTube, YouTube value prop, personal primetime ... Walt and Sophia discuss...
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Forecast, Traffic, and Report on Audience Segments
Build a First-Party Data Strategy with Google Ad ManagerGet a better understanding of how to traffic, forecast, and report on your audience segments to meet your advertising goals. ... Audience, Audience solutions, Identifier, Segments, Audience Segments, First-party...
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Understand Your App Campaign Results
Learn how to create and optimize Google App campaignsExplore how marketers analyze reporting and use measurement solutions to optimize App campaigns. ... Answer all “Show what you know” questions to mark this module complete.You're running an App campaign for OneStop,...
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Grow Consumer Value with Google Search
Explore Search Ads Optimization Best PracticesEnhance your strategies to encourage action with your most valuable audience. Optimize for your value-based business objectives through best practices around budgeting, bidding, and targeting. ... grow online sales,...
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Forecast Your Inventory Using Ad Manager
Drive Advertising Revenue with Google Ad ManagerTurn raw information into powerful insights with Google Ad Manager. Know exactly what ad inventory is available and how to maximize its value. Learn how to run and interpret forecasts during each campaign stage to...
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Learn how to make effective video ads using Google's ABCDs of effective creative. ... video creative, youtube creative, video ads, video ad creative, create video, build video ads, creative basics, video creative basics, video creative essentials, creative essentials, ABCDs ... Have you ever been asked about the impact of the ABCDs creative...
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Learn why viewers, creators, and advertisers choose YouTube. ... Video Creative, Attention, Creative Guidelines, YouTube Creative, Creative, YouTube, YouTube value prop, personal primetime ... Walt and Sophia discuss what YouTube's viewer growth means for his brand. Meet Walt, a brand manager at Sina & Co., and Sophia, his Google lead Hi Sophia,...
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Get a better understanding of how to traffic, forecast, and report on your audience segments to meet your advertising goals. ... Audience, Audience solutions, Identifier, Segments, Audience Segments, First-party identifiers, third-party identifiers, First-party segment, Forecast, Check availability, Report, Traffic, Troubleshoot audience ... To...
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Resources
Generative AI for EducatorsThroughout this course a variety of resources have been shared. Here are links to each resource for future use. ... Use the five prompt-writing building blocks to write your own prompts. ... How to write a...