Examine important TV industry trends that can affect your business. Get started with planning a successful strategy for a connected TV campaign. ... IFAs, identifiers for advertising, privacy first approach, YouTube, CTV, Connected TV, Display & Video 360 ... The TV and video industry uses specific terms, like traditional/linear TV, OTT, and...
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Google Analytics Individual Qualification Exam
Google Analytics Individual QualificationYou're about to test your knowledge of digital analytics best practices and the Google Analytics platform. The Google Analytics Individual Qualification exam consists of 70 questions and takes 60 minutes to complete....
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Search Ads 360 Certification Exam
Search Ads 360 Certification ExamThe Search Ads 360 Certification assessment consists of 50 questions and you have 75 minutes to complete. Keep in mind: You will need a score of 80% or higher to pass If you end the assessment early or the timer runs...
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Google Ads AI-Powered Performance Ads Assessment
AI-Powered Performance Ads CertificationGoogle Ads AI-Powered Performance Ads Assessment consists of 50 questions and you have 75 minutes to complete. Keep in mind: You will need a score of 80% or higher to pass If you end the assessment early or the timer...
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Google Analytics Certification
Google Analytics CertificationThe Google Analytics Certification assessment consists of 50 questions and you have 75 minutes to complete. Keep in mind: You will need a score of 80% or higher to pass. If you end the assessment early or the timer...
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Market Responsibly with First-Party Data
Advance and Execute Your Media Strategy with Display & Video 360One of the biggest drivers of digital maturity — and of marketing results — is the use of first-party data. Building and using first-party data effectively and respectfully are key imperatives for brands to move up...
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Understand Your App Campaign Results
Learn how to create and optimize Google App campaignsExplore how marketers analyze reporting and use measurement solutions to optimize App campaigns. ... Answer all “Show what you know” questions to mark this module complete.You're running an App campaign for OneStop,...
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Display & Video 360 Certification Exam
Display & Video 360 Certification ExamThe Display & Video 360 assessment consists of 50 questions and you have 75 minutes to complete. Keep in mind: You will need a score of 80% or higher to pass If you end the assessment early or the timer runs out...
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Grow Offline Sales Assessment
Grow Offline Sales CertificationThe Grow Offline Sales assessment consists of 50 questions and you have 75 minutes to complete. Keep in mind: You will need a score of 80% or higher to pass If you end the assessment early or the timer runs out before...
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Google Ads Creative Assessment
Google Ads Creative CertificationThe Google Ads Creative assessment consists of 50 questions and you have 75 minutes to complete. Keep in mind: You will need a score of 80% or higher to pass. If you end the assessment early or the timer runs out...
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One of the biggest drivers of digital maturity — and of marketing results — is the use of first-party data. Building and using first-party data effectively and respectfully are key imperatives for brands to move up the digital marketing maturity curve. ... user trust, first-party data, digital marketing maturity framework, digital marketing...
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Grow Offline Sales with Google
Launch Your Offline Sales StrategyLearn about offline sales solutions to align with your business objective. ... Offline Sales, Performance Max for store goals, Local Inventory Ads, omnichannel, Local campaigns, store centric ... Consumers expect...
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Grow Offline Sales with Google
Grow Offline Sales CertificationLearn about offline sales solutions to align with your business objective. ... Offline Sales, Performance Max for store goals, Local Inventory Ads, omnichannel, Local campaigns, store centric ... Consumers expect...
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Learn about offline sales solutions to align with your business objective. ... Offline Sales, Performance Max for store goals, Local Inventory Ads, omnichannel, Local campaigns, store centric ... Consumers expect technology to seamlessly provide the information and services they need, when they need it. Whether it’s trying a new product...
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Creative Certification Exam Study Guide
Creative Certification ExamThe Creative Certification Exam Study Guide links to resources you might find helpful in preparing for the exam. ... Creative Certification, Studio, Certification, Rich Media Ads, Dynamic Ads. ... {"grpc"=>{"mid"=>"",...
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Meet Michelle
Pointy, a part of Google... HappyT. tambo Aay ARTS& CRAFTS OPEN Checy Be addi Turbo Dealer MARHAMMER MDDEL WARRAMME EIber Erniu 66 Independent shops like mine have a limited amount of time and Pointy takes care of one important step -...
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Know Video Ad Formats
Increase awareness with Google AdsDiscover the YouTube and Google Video portfolio of ad formats, and find out how they’re aligned to meet your marketing objectives. ... Outstream, Google Video Partners, CPD, Standard Reserve, Masthead, Non-Skippable...
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Set Up and Measure Campaigns from Forecasts
Plan Google Video Campaigns with Reach PlannerLearn how to set up your campaign based on your plan once you've created a forecast in Reach Planner ... video ad formats, video ad format, awareness goals, awareness goal, reach goal, reach goals, reach campaign,...
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Preparing for Coaching Conversations
Certified Coach Curriculum... PPA: Pause, Paraphrase, Ask Questions The Importance of Listening and Conversation Active Listening Make it Stick VIDEO: Using Backward EdTech Thinking to Help Teachers Invest In Coaching This module will give you...
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Discover Google's ABCDs of Effective Creative
Create Effective Ads for Video CampaignsLearn how to make effective video ads using Google's ABCDs of effective creative. ... video creative, youtube creative, video ads, video ad creative, create video, build video ads, creative basics, video creative...
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Discover Google's ABCDs of Effective Creative
Create and Manage Google Ads Video CampaignsLearn how to make effective video ads using Google's ABCDs of effective creative. ... video creative, youtube creative, video ads, video ad creative, create video, build video ads, creative basics, video creative...