...Google Marketing Platforms creative solutions can help you achieve your marketing objectives and understand the right creative solutions for your marketing goals. After completing this foundational Creatives learning path, you'll be able to: 1) Identify creative ad formats that are possible with Google Marketing Platform, and determine the...
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Improve campaign performance with optimization score
Increase awareness with Google AdsLearn how to use optimization score recommendations to drive optimal performance for your advertising campaigns. This learning path will help you master bidding and budget strategies, successfully reach your audience...
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Develop a Training Plan
Certified Trainer Course...you will use, determining success benchmarks, and designing a plan for continuous learning and communication.Select a Technology FrameworkAs a trainer, you’ve probably encountered several theories on technology...
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Aligning Effective Professional Development to the Shared Vision
Certified Trainer Course... Expected Lesson Time: 25 minutes Doing Your Research Employing Communication Strategies Lesson Check UNIT 2: DESIGN PROFESSIONAL LEARNING Now let's do a quick check to make sure you got this lesson (and that we...
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Model the Integration of Technology
Certified Trainer Course...lesson (and that we give you credit for it)! 1. Demonstration lessons are best designed with clear communication before, during, and after the lesson with the teacher. 3. Gathering formative helps the instructor...
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Bring Your Quizzes Online Using Google Forms
Fundamentals Training...NEW button and select Google Forms (under the More option). You can also go to directly to forms.google.com/create to quickly make a new form without entering Google Drive.Learn How Create a Google Form There are...
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Making Time for Coaching
Certified Coach Curriculum...discuss ways they can help protect your time so you can stay focused on coaching. The more you communicate with your administrator about what’s working or not working, the more they’ll be able to properly...
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Jo wants to use analytics data and visitor surveys to make some improvements to her e-commerce website, but she only has limited time and budget. What actions could Jo take for each of these findings?
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Jo wants to use analytics data and visitor surveys to make some improvements to her e-commerce website, but she only has limited time and budget. What actions could Jo take for each of these findings?
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Expand App Reach Across Markets
Learn how to create and optimize Google App campaigns...expertAfter you’ve localized and translated your app, test it in your target markets with commonly used devices to get real-world feedback from users. Look for mistakes in formatting, presentation, and...
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...vision to life and develop data-driven creatives with Google Web Designer. Understand how Google Web Designer is seamlessly integrated with Display & Video 360. After completing this foundational Google Web Designer learning path, you'll be able to: 1) Bring your creative vision to life by using Google Web Designer to develop engaging,...
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...of Google Ad Manager and manage your inventory. Learn how to get started, create inventory, set up ad campaigns, and manage creatives with Google Ad Manager. After completing this foundational Ad Manager learning path, you'll be able to:1) Set up an Ad Manager Network.2) Create inventory, ad campaigns, and creatives in Ad Manager.3)...
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Create Safe, Responsible Digital Citizens
Fundamentals Training...the following teachers talk about how they address online safety, copyright and fair use, and online communications. You can download the transcripts to review in closer detail. As teachers, we know the value of...
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Engage ELL Families
Support English Language Learners... Expected Lesson Time: 15 minutes Supporting ELLs Families UNIT 3: ENGAGING ELL FAMILIES Creating a welcoming school environment is an important first step in a student’s success. The ability for families to...
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Stay organized with Google Tasks and Keep
Basic use of Google Workspace for Education Fundamentals...Tasks.Convert your paper to-do list to a digital task list or think about a few tasks you need to complete and create a new list now. Try it out Add a reminder to a note. Try it out Add an image to a note. Try...
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Create Independent Learners
Advanced Training...when they need it.Empowering students with the skills covered in the previous lessons ensures that they can become masters of their own learning not just by searching, but by finding answers online by themselves....
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Create Your First Structured Data File
Advance and Execute Your Media Strategy with Display & Video 360...Files, SDF, automation, Display & Video 360 ... Answer this question correctly to mark the module complete.Which two of the following statements are true? Show what you know Some of the codes (e.g. for audience...
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Module 5: Optimizing to Omnichannel Value
Advanced Omnichannel Certificate...them into your Smart Bidding strategies. Consider which categories perform especially well in-store compared to online. Map campaigns by online ROAS or conversion rate compared to offline ROAS or in-store...
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Drive foot traffic to your store with Google Ads
Increase awareness with Google Ads...the latest knowledge and resources on this topic, as we continue to work through this together. After completing this learning path, you’ll be able to: Guide online customers to your store with relevant ads that...
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Evaluate Performance with Action Measurement Solutions
Create and Manage Google Ads Video Campaigns...Then, select Done and Save and continue to get instructions for applying the tag to your website to complete the setup. You'll see options to edit your website code, email instructions to your webmaster, or use...
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Evaluate Performance with Action Measurement Solutions
Learn the Fundamentals of Google Ads Video Campaigns...Then, select Done and Save and continue to get instructions for applying the tag to your website to complete the setup. You'll see options to edit your website code, email instructions to your webmaster, or use...
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Create a Portal for Your Class
Advanced Training...guardian summaries and add class materials, generate Meet link, as well as control how students post and comment on the Stream.The Stream You should consider how you want the stream to work. What will you use it...