...account and adhere to the Authorized Buyer program policies. Understand how to meet a client’s campaign requirements with the appropriate deal type and ad format. After completing this foundational Authorized Buyers learning path, you'll be able to: 1) Set up Authorized Buyer Program parent and child accounts. 2) Evaluate creatives for...
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Learn How Google Analytics Handles Data
Get started using Google Analytics...is sent to Google Analytics from websites and apps. Answer this question correctly to mark the lesson complete.Does Google Analytics collect and process user interactions on both websites and apps as events? Show...
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Manage Your Google Analytics Conversions
Use Google Analytics for Your Business...conversion for your businessMark an event as a conversion Answer this question correctly to mark the module complete. Show what you know Answer this question correctly to mark the lesson complete.Are conversions a...
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Power Your Reports with Dimensions and Metrics
Get started using Google Analytics...Now that you're familiar with the Admin menu and know how to add new users, let's learn how Google Analytics compiles your data into reports.By the end of this lesson, you'll be equipped to:Name the types of data...
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Connect Google Analytics with Other Tools
Go Further with Your Google Analytics DataGoogle Analytics is a mighty tool on its own, but it can be connected with other business tools to become even more powerful. Let’s look at some of these tools and consider the benefits that may be unlocked when...
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...of Google Ad Manager and manage your inventory. Learn how to get started, create inventory, set up ad campaigns, and manage creatives with Google Ad Manager. After completing this foundational Ad Manager learning path, you'll be able to:1) Set up an Ad Manager Network.2) Create inventory, ad campaigns, and creatives in Ad Manager.3)...
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Discover What’s New with Google Analytics
Discover the Next Generation of Google Analytics...the content above, and share what you found helpful or what you think could be improved.Would you recommend this content to others? Share your feedback! Google Analytics 4 properties were briefly known as “App...
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Measuring App Installs and In-App Actions
Drive Apps Growth with Google...app growth, app conversion tracking, firebase ... Answer this question correctly to mark the module complete.What's the difference between Google Analytics for Firebase and GA4 properties? Show what you know...
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Dive into Data-Driven Attribution
Measure the Full Value with Attribution...equal, linear distribution for each of the five ad clicks is 20 conversion credits. Non-ad clicksNext, compare this path to a similar path, but with one less ad click. Path 1 compared to path 2 is similar but not...
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Use Analytics for Web, App, or Both
Privacy Resource Hub...with Google Tag Manager The benefits of manually deploying the global site tag Customer journeys are becoming more complex. To keep up, businesses need measurement tools that can stitch together these fragmented...
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Use Analytics for Web, App, or Both
Use Google Analytics to Meet Your Business Objectives...with Google Tag Manager The benefits of manually deploying the global site tag Customer journeys are becoming more complex. To keep up, businesses need measurement tools that can stitch together these fragmented...
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Improve online sales with Google Ads
Increase awareness with Google Ads...Discover the tools and strategies to improve online sales by maximizing performance for your clients. After completing this learning path you’ll be able to: Maximize performance by delivering the right message,...
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Manage Account Access and Settings
Get started using Google Analytics...changes you or others have made in your account Answer this question correctly to mark the lesson complete.You're granting access to a new user and choose to assign them the editor role. Does this option also...
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Improve campaign performance with optimization score
Increase awareness with Google AdsLearn how to use optimization score recommendations to drive optimal performance for your advertising campaigns. This learning path will help you master bidding and budget strategies, successfully reach your audience...
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How to Use the Analytics Demo Account
Use Google Analytics to Meet Your Business Objectives...Rate the content above, and share what you found helpful or what you think could be improved.Would you recommend this content to others? Share your feedback! To learn more about the Analytics demo account, select...
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Control How Data Is Used in Google Analytics
Go Further with Your Google Analytics DataIn today's measurement landscape, businesses need to navigate new challenges to understand the complex, multi-platform journeys of their customers, all while prioritizing user privacy. ... analytics, privacy, consent...
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Measure What Matters with Conversions
Measure Your Marketing with Google Analytics...you've already collected, it only applies to new data. Answer this question correctly to mark the module complete. What are some of the methodologies used by Google's conversion modeling?Which three answers are...
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Manage and Filter the Data You Collect
Use Google Analytics for Your Business...unwanted referralsFilter out internal and developer data Answer the questions correctly to mark the module complete. Show what you know Answer the question correctly to mark the lesson as complete. Which of the...
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Discover Local Google for Education Experts
Fundamentals Training...listed in the Google for Education Directory. 2. If you wanted to find a local Google expert who could come to your school to do specific training around Google for Education tools with teachers, you would search...
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Practice Sets Grading Experience
Practice Sets... After completing this module, you will be able to:Use the practice sets grading experience to see student work and a summary of performance Where can you access the practice sets grading experience? Checkpoint...
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A Day in the Life of a Coach
Certified Coach Curriculum...the main responsibilities of a coach and show how administrators can effectively support the completion of those responsibilitiesBuild a weekly and daily calendar based on the Certified coaching modelUse...
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Waze Map Editor Overview
Waze Map Editor - Basics... Challenge time: WME Basics Answer the following 4 questions
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Learn How to Use the Analytics Admin Menu
Use Google Analytics to Meet Your Business Objectives...Rate the content above, and share what you found helpful or what you think could be improved.Would you recommend this content to others? Share your feedback! Answer this question correctly to mark the module...