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Welcome to Advanced training. By reading, watching videos, and doing activities, you'll learn cutting-edge strategies for integrating Google in your classroom. You can start and stop lessons at any time; we'll track your progress through the course. At the end of this course, you'll be ready to take the exam to become a Google Certified Educator...

• Path
• Duration 15.1h
• Rating 4.6
• Intermediate

...essentials of creating, managing, and reporting on your inventory with AdMob. Learn best practices for growing your revenue and controlling the quality of ads. After completing this foundational Google AdMob learning path, you'll be able to:1) Set up an AdMob account.2) Create, manage and report on inventory with AdMob.3) Use AdMob mediation...

• Path
• Duration 2.5h
• Rating 4.7
• Beginner
• Award

...lesson, you will secure your administrator account and manage your domain security. You will encounter some common security scenarios and learn how to overcome these challenges using the advanced security features...

• Duration 17m
• Rating 5.0

...equal, linear distribution for each of the five ad clicks is 20 conversion credits. Non-ad clicksNext, compare this path to a similar path, but with one less ad click. Path 1 compared to path 2 is similar but not...

• Duration 12m
• Rating 4.8

...you will use, determining success benchmarks, and designing a plan for continuous learning and communication.Select a Technology FrameworkAs a trainer, you’ve probably encountered several theories on technology...

• Duration 45m
• Rating 4.7
• Intermediate

...- This report provides a useful overview of security such as 2-step verification enrolment and password compliance. Scroll down to find an overview of storage usage by different apps.Gmail - Use this report to get...

• Duration 8m
• Rating 5.0

...account and adhere to the Authorized Buyer program policies. Understand how to meet a client’s campaign requirements with the appropriate deal type and ad format. After completing this foundational Authorized Buyers learning path, you'll be able to: 1) Set up Authorized Buyer Program parent and child accounts. 2) Evaluate creatives for...

• Path
• Duration 55m
• Rating 4.8
• Beginner

...Google Marketing Platforms creative solutions can help you achieve your marketing objectives and understand the right creative solutions for your marketing goals. After completing this foundational Creatives learning path, you'll be able to: 1) Identify creative ad formats that are possible with Google Marketing Platform, and determine the...

• Path
• Duration 38m
• Rating 4.7
• Beginner

...give him insight into how each unique dynamic creative iteration (each row in the feed) is performing compared to other iterations. To generate the report, Arnold selects the advertiser, the campaign, and the...

• Duration 8m
• Rating 4.7
• Intermediate

...campaign is about updating your campaign with actual performance data, so it can do an even better job building awareness. There are a lot of optimizations you can make, but these are the steps that can...

• Duration 8m
• Rating 5.0
• Intermediate

...at a lot of numbers and text. Making it more visual by automatically changing colors makes the information come alive.The example above started with some very basic ways you can use conditional formatting. That’s...

• Duration 17m
• Rating 3.3
• Intermediate

...determines that the closer the customer gets to the “Thank you” page the more likely they are to complete the purchase — it means a lower CPA. That’s CPA optimization in action. 4. Are you meeting your CPA...

• Duration 13m
• Rating 4.7
• Intermediate

...our product. I’m going to go over and introduce myself...and give them a chance to get to know us a little better. How to optimize campaigns that influence consideration These optimizations can bring your best...

• Duration 11m
• Rating 4.8
• Intermediate

...vision to life and develop data-driven creatives with Google Web Designer. Understand how Google Web Designer is seamlessly integrated with Display & Video 360. After completing this foundational Google Web Designer learning path, you'll be able to: 1) Bring your creative vision to life by using Google Web Designer to develop engaging,...

• Path
• Duration 38m
• Rating 4.7
• Beginner

...of Google Ad Manager and manage your inventory. Learn how to get started, create inventory, set up ad campaigns, and manage creatives with Google Ad Manager. After completing this foundational Ad Manager learning path, you'll be able to:1) Set up an Ad Manager Network.2) Create inventory, ad campaigns, and creatives in Ad Manager.3)...

• Path
• Duration 5h
• Rating 4.7
• Beginner
• Award

...Google tools in your classroom.Work through the lessons and be sure to make note of ideas you learned. Finally, complete the lesson check below in order to complete this lesson and get credit.Note - While it’s not...

• Duration 15.1h
• Rating 4.8
• Intermediate

...ask for resources. Technology has altered a variety of industries by allowing people to effortlessly communicate with others around the world. For example, think about how a photographer shared their work before...

• Duration 10m
• Rating 4.5

...a Google for Education Certified Trainer, you will have an opportunity to help inspire other teachers to become Google Certified Educator Level 1 and Level 2. Your training sessions will help to build foundational...

• Duration 10m
• Rating 4.8
• Intermediate

...through the sections below, then check what you’ve learned (and get credit for the lesson) by completing the Lesson Check. You have been selected by leadership to train your teachers on using Google Forms...

• Duration 30m
• Rating 3.9
• Intermediate

...customers visited a store after engaging with a Google ad. This data provides advertisers with a more comprehensive look into the performance of their advertising, both online and offline.Store Sales Measurement...

• Duration 10m
• Rating 4.8
• Advanced

...Manager CMS, or CMS for short. This tool helps content owners manage large catalogs of sounds recordings, compositions, music videos, assets, or collections of channels. Let’s say you work for a record label that...

• Rating 4.0
• Advanced

...this topic, select the following link. Resources Answer this question correctly to mark the module complete.Select the most accurate description for campaign activity audience type. Show what you know We hope you...

• Duration 7m
• Rating 4.7

...Display & Video 360 channels. The Pareto principle applies: 80 percent of impression volume will typically come from 20 percent of sites, so, focus on the top 20 percent of sites.Run a general/standard basic...

• Duration 7m
• Rating 4.3
• Intermediate

...contain a music video (Music Video Asset) or song (Sound Recording Asset), or it could be a cover song video (Composition Share Asset).It’s important to note that if you and other asset owners have different match...

• Rating 4.0
• Advanced