Whether you’re a small business owner or enterprise marketer, Google Ads makes it easy to connect with billions of people at the moment they’re looking for what to do, where to go, and what to buy. Learn how Google Ads can help you get more customers and achieve your business goals. ... Sales Mastery, Grow Your Business with Google Ads, Search,...
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Module 1: Local Inventory Ads
Advanced Omnichannel Certificate... Module 1: Local Inventory Ads Section 1: The ‘Why’ and ‘What’ of Local Inventory Ads Section 2: LIA Introduction Section 3: LIA Optimization Section 4: LIA Reporting Local Inventory Ads lets you show products and...
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Get to Know Consideration Video Ad Formats
Create and Manage Google Ads Video CampaignsDiscover the Video ad formats that are best suited for consideration goals, as well as tips for implementing them. ... YouTube, video, consideration, Google Ads, campaign setup, video campaigns, marketing objectives,...
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Get to Know Consideration Video Ad Formats
Learn the Fundamentals of Google Ads Video CampaignsDiscover the Video ad formats that are best suited for consideration goals, as well as tips for implementing them. ... YouTube, video, consideration, Google Ads, campaign setup, video campaigns, marketing objectives,...
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Review and Manage Ads in Google Ad Manager
Drive Advertising Revenue with Google Ad ManagerReview, block, report, and manage ads and Google ad accounts for your site or app. Use the Ad review center to ensure policy compliance of the ads served on your site or app. ... Related ads, Block ads, Image search,...
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Use Ads Creative Studio to Make Effective Display Ads
Create Effective Ads for Google Marketing Platform CampaignsLearn how Ads Creative Studio can help you and your team make effective display ad creative, with the option to use templates designed for Google's platforms. ... ads creative studio, ACS, creative basics, creative...
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Maximize Revenue and User Experience with Multiplex Ads
Grow Your Monetization with Google Ad ManagerExplore the Multiplex creative ad format. Learn how to configure and enable Multiplex ad trafficking in Google Ad Manager. Verify and troubleshoot Multiplex ads delivery. ... Discover the new Multiplex creative...
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Understand the health of your strategy with Search Ads 360 bid strategies reporting and performance measurement, so you can assess the strategy's performance and make adjustments as necessary. *This course provides background, instruction, and tips related to the updated versions of Search Ads 360 and Google Analytics (GA4). ... bid strategy...
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Drive foot traffic to your store with Google Ads
Increase awareness with Google AdsLearn how Google Ads can help you drive traffic from online advertising to your store. Note: Given the challenging environment many businesses need to operate in as a result of the COVID-19 outbreak, we understand...
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Increase Conversions with Performance Planner
Learn The Fundamentals Of A Google Ads Display CampaignLearn how to plan for improved performance by using Performance Planner, our newest planning tool in Google Ads, to help you maximize the results you can drive with your Google Ads investment. ... Budget Planner,...
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Become familiar with the basic steps of campaign setup. Learn the techniques for building audiences and how audiences differ between App Campaigns for installs (ACi) and App Campaigns for engagement (ACe) and how to set up ACe in Google Ads. ... ACe, app campaigns for engagement, app campaigns for re-engagement, Firebase ... The basic steps to...
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Ad Manager Video & Ad Exchange Optimization
Learn from Google Ad Manager Product Experts... This event is designed to introduce a framework to optimize programmatic for publishers. We will also delve into the nuances of monetization for Video on Google Ad Manager. The course is suitable for publishers on...
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Configure Mobile In-App Ads Using Ad Manager
Drive Advertising Revenue with Google Ad ManagerDiscover how to use Google Ad Manager to serve ads in your apps. Explore the different ad formats and their use cases. Learn how to set up and use Ad Manager mediation to optimize your yield and fill rates. ...
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Discover the Video ad formats that are best suited for consideration goals, as well as tips for implementing them. ... YouTube, video, consideration, Google Ads, campaign setup, video campaigns, marketing objectives, skippable in-stream, in-feed, CPV ... Select the option that best describes your learning goal to receive a more personalized...
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Be noticed with search ads
Promote a business with online advertisingSearch Engine Marketing (SEM) can open up a world of opportunities when it comes to promoting your service or product. By specifically targeting people interested in your website, you can use online advertising to...
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Be noticed with search ads
Fundamentals of digital marketingSearch Engine Marketing (SEM) can open up a world of opportunities when it comes to promoting your service or product. By specifically targeting people interested in your website, you can use online advertising to...
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Recognize the Value of AI-Powered Search Ads
Foundations of AI-Powered Search Ads for StrategistsLearn how Google AI works in Search to connect advertisers and consumers with the right ad at the right price. ... Google Search Ads, AI-Powered Search, Search Campaign, Google AI, AI-Powered, AI, Broad Match, Keyword...
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Recognize the Value of AI-Powered Search Ads
Foundations of AI-Powered Search Ads for PractitionersLearn how Google AI works in Search to connect advertisers and consumers with the right ad at the right price. ... Google Search Ads, AI-Powered Search, Search Campaign, Google AI, AI-Powered, AI, Broad Match, Keyword...
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Build Audiences in App Campaigns for Engagement
Drive Apps Growth with GoogleWhen running App campaigns for engagement (ACe), you must build out audience lists. Learn which audience builder is right for you, supported user lists, and implementation. ... ACe, app campaigns for engagement, app...
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Set Up and Manage Video Ad Rules
Optimize Google Ad Manager to Meet ObjectivesExplore how video ad rules work in Google Ad Manager and how to effectively manage your video ads experience. ... ad pod, post-roll, mid-roll, pre-roll, standard rule, session rule, standard pod, optimized pod, Video...