Learn how to set appropriate campaign bidding and budgets, and adopt best practices for optimization. ... apps, app campaigns, apps best practices, app installs, app bids, app budgets ... Troubleshooting common issues Align with the goals to identify the right app campaign solutions Now that you're familiar with the different types of bidding,...
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Boost Conversion-Based Strategies in Search
Explore Search Ads Optimization Best PracticesStrengthen your campaign optimization to reach your desired audience. Improve performance as you work to achieve your conversion-based marketing objectives. ... bid strategy report, optiscore, optimization score, grow...
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Create Video Campaigns for Awareness
Create and Manage Google Ads Video CampaignsGet started with creating Video campaigns for awareness goals. ... marketing objectives, video campaigns, campaign setup, Google Ads, awareness, video, YouTube ... Select the option that best describes your learning...
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Create Video Campaigns for Awareness
Learn the Fundamentals of Google Ads Video CampaignsGet started with creating Video campaigns for awareness goals. ... marketing objectives, video campaigns, campaign setup, Google Ads, awareness, video, YouTube ... Select the option that best describes your learning...
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Module 1: Local Inventory Ads
Advanced Omnichannel Certificate... Module 1: Local Inventory Ads Section 1: The ‘Why’ and ‘What’ of Local Inventory Ads Section 2: LIA Introduction Section 3: LIA Optimization Section 4: LIA Reporting Local Inventory Ads lets you show products and...
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Review asset performance
YouTube Music Rights Management Certification... Dive into downloadable reports Find out what your assets are earning Common asset administration tasks Keep learning! Try it Check your knowledge Familiarize yourself with the downloadable reports available to you...
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More Ways to Use Technology to Facilitate Student Groups
Fundamentals Training... Lesson Check Managing Group Work in the Classroom UNIT 12: FACILITATE GROUP WORK See What Other Educators Said Collaboration Is the Key Getting Group Work Done Expected Lesson Time: 20 minutes Now let's do a quick...
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Help Students Shape Their Own School Experiences
Advanced Training... Inspiring Change UNIT 10: GIVE STUDENTS A VOICE See What Other Educators Said Students Making Change at Their School Expected Lesson Time: 20 minutes Giving Students Control Lesson Check Now let's do a quick check...
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Maximizing Student Learning
Support English Language Learners... Give Confidence in High Stakes Moments Effective Assessment Practices Maximizing Student Learning Putting it into Practice: Instructional Practices that Work Paraeducator Training in Google Tools Google Meet with...
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Create Access and Agency
Support English Language Learners... UNIT 1: CREATING ACCESS AND AGENCY Translate app for Core Instruction Empowering ELLs in the Classroom Closed Caption, Subtitles, and Transcripts in YouTube Vocabulary Acquisition Expected Lesson Time: 20 minutes...
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Creating and Curating Online Resources
Advanced Training... Sharing Beyond Your Classroom Expected Lesson Time: 20 minutes Connecting with Colleagues Professional Development on Your Time See What Other Educators Said Lesson Check UNIT 1: PROMOTE AND MODEL THE EFFECTIVE...
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Kick-start Environmental Problem Solving with Your Plan, Your Planet
Fundamentals Training... Expected Lesson Time: 20 minutes Engage Students with Interactive Explorations Integrate Your Plan, Your Planet into Your Lesson Provide an Interactive Learning Opportunity Lesson Check UNIT 10: BUILD INTERACTIVE...
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Manage Storage
Google Workspace for Education Fundamentals for IT AdminsIt's important to manage storage space in any institution, especially as your data grows. This lesson will teach you how to monitor storage and set limits for users and shared drives. ... Set storage limits Reflect on...
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Powerful and Influential Presenters
Advanced Training... Lesson Check Expected Lesson Time: 20 minutes Tools for Facilitating Influential Presentations Structuring Successful Student Presentations A Powerful Form of Communication UNIT 11: STUDENT AGENCY Now let's do a...
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Drive Student Discussion Inside and Outside the Classroom
Advanced Training... UNIT 10: GIVE STUDENTS A VOICE See What Other Educators Said Expected Lesson Time: 20 minutes Student Discussions in Your Classroom Creating Meaningful Discussions Lesson Check Using Digital Tools to Support...
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Learn how Google Ad Manager can help you gather first-party contextual data and improve performance for advertisers and buyers. ... key-values, ad units, Google Ad Manager, First-party data, contextual data, third-party data, Privacy-forward, Publisher First-party data ... Why invest in contextual data? Contextual tools available in Ad Manager...
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Understand Google Analytics Reports
Use Google Analytics for Your BusinessGet to know the types of reports that are available in Google Analytics. ... analytics, google analytics, ga, ga4, digital analytics, reports ... Share & export reports Offline Events Gain insight into your business...
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Explore the Value of Human Input
AI-Powered Performance Ads CertificationDescribe the value of marketer influence in Google’s AI solutions, and learn how to help marketers and agencies guide AI algorithms to achieve performance goals. ... human input, ai algorithm, ai agency, marketing...
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Explore the Value of Human Input
Foundations of AI-Powered Performance AdsDescribe the value of marketer influence in Google’s AI solutions, and learn how to help marketers and agencies guide AI algorithms to achieve performance goals. ... human input, ai algorithm, ai agency, marketing...
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Give and Receive Feedback
Fundamentals Training... Feedback for Student Growth Lesson Check UNIT 7: BRING STUDENT WORK ONLINE See What Other Educators Said Sharing (Feedback) is Caring Creating Learning Conversations Expected Lesson Time: 20 minutes Now let's do a...
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Learn the value of GA4F to your app business, the exclusive benefits and features unlocked by adopting GA4F SDK, and how to implement GA4F at a high level. ... Measurement, Apps, Apps Metrics, app metrics, Measuring Apps, measuring app growth, app conversion tracking, firebase, GA4F ... Integrating GA4F conversions in your App campaigns Show...