After completing this Google Analytics learning path, you'll be able to: Understand how Google Analytics collects and processes data Set up your Analytics account in a way that supports your business objectives Describe how data is compiled into reports in Analytics ... Learn how Google Analytics collects and processes data, how to set up your...
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After completing this Google Analytics learning path, you'll be able to: Navigate the Google Analytics interface Understand the reports that are available in Analytics Generate and gain insight from your reports Manage the data you are sending to Analytics ... Learn how to navigate the Google Analytics interface, which reports are available, how...
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...can take your measurement strategy to the next level. Learn how to set up an Analytics account and gain the insights you need to meet your business objectives. After completing this foundational learning path on Google Analytics, you'll be able to: Describe how Analytics addresses your business's measurement needs Set up your Analytics...
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...marketing objectives. Learn key measurement features in Analytics that can show the effectiveness of your online marketing efforts and help you get more return.After completing this foundational learning path on Google Analytics, you'll be able to: Navigate the Advertising workspace in your Analytics account Describe how Analytics can use...
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...strategy. Engage users with the latest dynamic ad formats, and explore features in the privacy & messaging tab that can help support your advertising business. After completing this advanced learning path, you’ll be able to: Use Google Ad Manager’s regulatory and compliance tools to aid you in your efforts to comply with various regulations...
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Build a First-Party Data Strategy with Google Ad Manager
Privacy-forward Solutions for Publishers...the relevance of your ads and create a durable data strategy in an evolving privacy landscape. After completing this intermediate learning path, you’ll be able to: Use Google Ad Manager’s regulatory compliance and...
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...hands-on experience using Google Marketing Platform products and test specific predetermined criteria aligned with critical job tasks. The certification exams are not recommended for users who don’t have direct product experience. About this exam The Display & Video 360 Certification exam covers programmatic and direct deal campaign setup,...
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...job tasks. About this exam Demonstrate your mastery of driving growth with mobile experiences. This exam tests knowledge across a broad range of topics related to mobile user experience. Users completing this exam should have a familiarity with mobile as an acquisition channel and understand its role in online behavior. By earning the...
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Build your first mobile campaign in Campaign Manager 360. ... Campaign Manager 360, CM360, Google Marketing Platform, GMP, digital marketing, ad campaign, ad serving, display campaigns, mobile campaign, websites, apps, mobile sites ...
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...drive increased awareness and consideration by connecting with your audience at scale, engaging them at key moments, and delivering them a message that resonates. After completing this learning path, you’ll know how to: Utilize Google Ads to increase awareness and consideration for your brand Connect with your audience at scale Strategically...
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...how Google Ad Manager’s privacy-forward tools can help you improve the relevance of your ads and create a durable data strategy in an evolving privacy landscape. After completing this intermediate learning path, you’ll be able to: Use Google Ad Manager’s regulatory compliance and privacy messaging tools to aid you in your efforts to comply...
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...Learn more about campaigns that build awareness, influence consideration or drive action and how to get your ad in front of the audience you want to reach most. After completing this foundational Google Ads Display learning path, you'll be able to: Translate a vision for online marketing into a coherent digital marketing strategy Develop a...
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Feel more confident about public speaking, and learn how to quickly and easily tailor your speeches to specific audiences. ###***About this course*** Speaking in public is not something we are born with, but something that is learnt. Public speaking is not only for a select group of people, it can be learnt by anyone. This free of charge course...
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Learn how networking can help you take control of your career, find a job, or grow your business. ###***About this course*** Whether you are running a business, making your next professional step, or looking for work, networking can help you take control of your career. This free of charge course will help you build your network and personal...
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Get simple tips and advice on writing for businesess, and learn how to make your communications concise, easy-to-read, and engaging. ###***About this course*** Business writing is any written communication used in a professional setting. It could be an email, memo, presentation or report. In this free of charge course, you’ll learn some tips and...
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...it actually improves your life rather than distracts from it? In this module, you’ll discover why a healthy relationship with technology is so important, and how you can become more aware of your own online usage. You’ll also learn about the different tools you can use to help you develop and maintain healthy tech habits. ... Google Digital...
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Get an introduction to code, find out how it works, what it can do, and how it can benefit you. ###***About this course*** Code powers everything from laptops to vending machines to cars. But how does it work? In these course videos, you'll learn what code is, why so many coding languages exist, and how they are matched to achieve specific...
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Learn how to write a CV, prepare for interviews, and land that next job. ###***About this course*** With the right tools and skills, anyone can achieve their dream job. Start our free of charge course and learn how to create a great CV and covering letter, develop your online presence, nail the interview, and stay on track to landing your next...
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Discover some of the ways machine learning is helping improve lives and grow businesses. ###***About this course*** Whether it's recommending movies or helping scientists find breakthrough cures, machine learning is a powerful new tool with untold potential. In the Understanding the basics of machine learning course videos, we'll explore what...
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Become better at managing your time, and learn how delegation and prioritisation can help you work more efficiently. ###***About this course*** Managing time successfully is essential to ensuring you're as productive as possible. Start our course free of charge and learn how to boost your productivity with cloud collaboration tools, as well as...
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Discover how speaking about your achievements can boost your confidence and powers of persuasion. ###***About this course*** Learning to speak openly about your achievements will help others understand your strengths and skills. In these course videos, we'll discuss self-promotion and why it can be so difficult, and also share practical tips on...
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Learn how to take your business global and start selling to customers abroad. ###***About this course*** Want to know what it takes to go global? Discover how to enter new markets and sell to customers around the world, with our free of charge course on how to expand a business internationally. ... Grow with Google ,Grow with Google ,Google...