Learn to implement Performance Planner best practices to help fulfill marketing objectives. ... Get to know how harnessing Performance Planner can help make sure your budget and bid strategies support your business goals. ... performance, performance planner, testing, experiments, recommendations, a/b testing, insights, reporting, report, bid...
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Track Your Monthly Expenses
Build Your Digital Skills - Grow with Google HBCU Career Readiness Program... In this lesson, students use a spreadsheet to list and categorize their expenses. Students will learn the basic structure of a spreadsheet and how to use a spreadsheet to keep track of their monthly expenses....
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Track Your Monthly Expenses
Build Your Digital Skills - Grow with Google Indigenous Career Readiness Program... In this lesson, students use a spreadsheet to list and categorize their expenses. Students will learn the basic structure of a spreadsheet and how to use a spreadsheet to keep track of their monthly expenses....
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Discover how developments in user preferences and the regulatory environment more broadly impact publishers and the digital advertising industry. ... Regulation, Compliance, Privacy regulations, Privacy, Privacy forward solutions, Consent, GDPR, US State Regulations, COPPA, LGPD, Transparency, TCF, Transparency & Consent Framework, user...
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Distance Learning without Internet access
Distance Learning For EducatorsInternet access is becoming easier and easier to obtain but this does not guarantee that everyone taking part in a distance learning course has reliable internet access all of the time. This module will explore how to...
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One of the biggest drivers of digital maturity — and of marketing results — is the use of first-party data. Building and using first-party data effectively and respectfully are key imperatives for brands to move up the digital marketing maturity curve. ... user trust, first-party data, digital marketing maturity framework, digital marketing...
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Internet access is becoming easier and easier to obtain but this does not guarantee that everyone taking part in a distance learning course has reliable internet access all of the time. This module will explore how to support users offline. ... Sharing recordings for make-up work Access for those without consistent internet access Lesson Check...
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Understand the Apps Ecosystem
Learn how to create and optimize Google App campaignsExplore key trends about app behavior and usage across different types of businesses. Learn how app promotion helps with discovery and engagement. ... Customers expect to connect with their favorite brands and...
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Develop and test strategic decisions
YouTube Content OwnershipDefine a proper experimental structure, test a hypothesis, and draw an actionable, data-driven conclusion to a complex problem. ... New Article Title New Article Title Make sense of data New Article Title Group data...
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Preparing for Coaching Conversations
Certified Coach Curriculum... PPA: Pause, Paraphrase, Ask Questions The Importance of Listening and Conversation Active Listening Make it Stick VIDEO: Using Backward EdTech Thinking to Help Teachers Invest In Coaching This module will give you...
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Generate Leads with Performance Max
Achieve Your Goals with Performance MaxAs consumer journeys become more complex, learn to use Performance Max for lead generation to focus your campaign on leads with the highest business value. ... performance max, performance, pmax, perfmax, automated...
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Generate Leads with Performance Max
AI-Powered Performance Ads CertificationAs consumer journeys become more complex, learn to use Performance Max for lead generation to focus your campaign on leads with the highest business value. ... performance max, performance, pmax, perfmax, automated...
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Generate Leads with Performance Max
Foundations of AI-Powered Performance AdsAs consumer journeys become more complex, learn to use Performance Max for lead generation to focus your campaign on leads with the highest business value. ... performance max, performance, pmax, perfmax, automated...
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Get Started with Ads in Mobile App Inventory
Display & Video 360 Certification ExamSuccessfully set up an in-app campaign in Display & Video 360. ... Open Measurement SDK, OM SDK, viewability, premium mobile inventory, pre-bid verification, brand safety, app-ads.txt, mobile marketing, mApp...
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Get Started with Ads in Mobile App Inventory
Build Your Media Strategy with Display & Video 360Successfully set up an in-app campaign in Display & Video 360. ... Open Measurement SDK, OM SDK, viewability, premium mobile inventory, pre-bid verification, brand safety, app-ads.txt, mobile marketing, mApp...
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Guide the Machine for a Better App Campaign
Learn how to create and optimize Google App campaignsUnderstand why campaign-level guidance is necessary to guide machine learning toward optimal campaign outcomes. ... Screenshot for illustrative purposes After a campaign has ramped up, you’ll need to make sure you’re...
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Module 4: Measuring Offline Impact
Advanced Omnichannel Certificate... Module 4: Measuring Offline Impact Section I: Store Visits Measurement Section II: Store Sales Measurement Having learned about the different omnichannel formats and campaign solutions, it is time to look at how...
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Prioritize Conversion Rate Optimization
Drive growth with mobile experienceLearn about conversion rate optimization and why it matters. Understand how to identify, prioritize, and test potential improvements for mobile sites and apps. ... Optimize, Conversion Rate Optimization, Conversion...
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Prioritize Conversion Rate Optimization
Drive growth with mobile experienceLearn about conversion rate optimization and why it matters. Understand how to identify, prioritize, and test potential improvements for mobile sites and apps. ... Optimize, Conversion Rate Optimization, Conversion...
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Grow Offline Sales with Google
Launch Your Offline Sales StrategyLearn about offline sales solutions to align with your business objective. ... Offline Sales, Performance Max for store goals, Local Inventory Ads, omnichannel, Local campaigns, store centric ... Consumers expect...
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Grow Offline Sales with Google
Grow Offline Sales CertificationLearn about offline sales solutions to align with your business objective. ... Offline Sales, Performance Max for store goals, Local Inventory Ads, omnichannel, Local campaigns, store centric ... Consumers expect...
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Manage Project Communication
Work from AnywhereManage communication for your large-scale group project with digital tools. ... skills, digital skills, applied digital skills, google drive, digital tools, digital agenda, google chat, google meet, virtual meetings...