Explore audio ads in Display & Video 360’s metrics for measuring and reporting on your campaigns. ... Display & Video 360, Brand lift, YouTube Audio, Audio ads measurement, Advertising in Audio, Offline Reporting, programmatic audio advertising, Audio Ad Creatives, audio metrics, Audio Ads deals, DV360, audio inventory, Cross Exchange Audio ads,...
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Use Gmail to Communicate with Your Classroom Community
Fundamentals Training...school community by sending a monthly site email in a variety of languages to keep every family at my school aware of upcoming events and announcements. I am thinking about using the Gmail mobile app so that I can...
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Maximize Performance with Bid Strategies
Build Your Campaign Strategy with Search Ads 360...search campaigns into two segments with a portfolio-style approach.The first segment focuses on brand awareness and reaching your target consumer when they perform a branded keyword search. Using target impression...
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Maximize Performance with Bid Strategies
Get Started with Search Ads 360...search campaigns into two segments with a portfolio-style approach.The first segment focuses on brand awareness and reaching your target consumer when they perform a branded keyword search. Using target impression...
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Maximize Performance with Bid Strategies
Search Ads 360 Certification Exam...search campaigns into two segments with a portfolio-style approach.The first segment focuses on brand awareness and reaching your target consumer when they perform a branded keyword search. Using target impression...
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Module 1: Local Inventory Ads
Advanced Omnichannel Certificate...Here you see an example of how the ad can appear: With Local Inventory Ads, you can utilize online awareness to influence offline goals:Amplify customer reach: extend reach to shoppers and drive foot traffic to...
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Set up Inventory in Connected TV Campaigns
Advance and Execute Your Media Strategy with Display & Video 360...& partners on CTV to create a YouTube & partners line item. Step 3.Select the line item type. Brand awareness is ideal for TV-focused awareness campaigns as the advertiser is only charged when a viewer chooses...
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Introduction
Digital Citizenship and Safety Course...keep themselves safe at home, in the classroom, and most important, on the street. They’re taught to be aware of their surroundings and to keep their belongings safe under lock and key. The same principle applies...
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Use Optimized Targeting to expand your audience to meet your campaign goals. ... Display & Video 360, DV360, audiences, audience signals, first-party audiences, new digital advertising audiences, optimized targeting, audience targeting ... Show what you know Answer this question correctly to mark the module complete.What are three times to use...
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Meet Your Goals with Bid Strategies
Get Started with Search Ads 360...the proper bid strategy.Your client is a new online shoe retailer whose primary goal is to build brand awareness. On which of the following goals would you build their bid strategy? Show what you know We hope you...
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Meet Your Goals with Bid Strategies
Search Ads 360 Certification Exam...the proper bid strategy.Your client is a new online shoe retailer whose primary goal is to build brand awareness. On which of the following goals would you build their bid strategy? Show what you know We hope you...
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Discover App Campaigns for Engagement
Drive Apps Growth with Google...stage of the user journey. This can help with initial onboarding, re-engaging lapsed users, driving awareness of new content, reducing churn, and closing transactions. ACe benefits app developers, too The value...
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Learn how Google Search helps businesses reach their goals. ... marketing objectives, goals, campaign goals, google search ads, google ads, search campaign, search ads, campaign settings, search settings, search campaign settings, budget, search budget, language targeting, location targeting ... Answer this question correctly to mark the course...
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Choose Your Goal
Learn How to Create and Optimize Google Display Ads Campaigns...preferences. ... Goal, marketing objectives, marketing goal, sales, website traffic, leads, consideration, awareness, action, online sales, offline sales, visitors, display, display campaign ... What campaign goal...
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Choose from a variety of location data sources to promote your local product offerings. ... Google Business Profile, Location Extensions, Affiliate Location Extensions, Chains, Global Locations Groups ... Let's dive into each location data source. Once you've set up your account, you can link your Google Business Profile to Google Merchant...
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Get to know the basics of conversion modeling, attribution modeling, and the benefits of each. ... Attribution, Google Ads, Measurement, Google Analytics ... Resources As the consumer journey gets more complex and people interact with your brand across more devices and channels, it’s challenging to piece together the holistic set of insights you...
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Set Up and Manage Content Ingestion
Optimize Google Ad Manager to Meet Objectives...metadata then becomes available for targeting and reporting. Without content ingestion, dynamic, content-aware targeting would be harder to achieve. What's content ingestion? Let's look at an example of one video...
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Get to Know Policies and Brand Safety
Get Started as an Authorized Buyer...learn about the creative approval process. Up next There are three broad types of policies that you need to be aware of. Types of policies As an Authorized Buyer, you must adhere to the Authorized Buyers Program...
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Control your content through claims
YouTube Music Rights Management Certification...user videos that direct viewers to a video or channel of your choosing. This can help increase viewers’ awareness of your content by leveraging views from UGC (user-generated content). For example, let’s say an...
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Tackle Global Issues with Your Plan, Your Planet
Advanced Training...issues they are facing now and in the future?Your Plan, Your Planet is a digital tool built to enhance awareness of environmental impact and demonstrate how small lifestyle changes can make a big impact. Thus, it...
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... The connection between the map editor and the Waze app There’s no doubt that one of the keys to a successful navigation is a map that accurately represents real-life roads and intersections. But what makes the Waze map so up to date? How does the Waze Map Editor (or WME in short) and the editors community contribute to the driving experience...
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Get started with creating Video campaigns for consideration goals. ... marketing objectives, video campaigns, campaign setup, Google Ads, consideration, video, YouTube ... Select the option that best describes your learning goal to receive a more personalized experience.Select Strategist if you need to understand Google's solutions but not the...
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Implement automated bidding and appropriate strategies for your campaigns. ... Display & Video 360, DV360, auctions, hybrid, first price, second price, automated bidding, bid strategies, first, automated. bidding ... Automated bidding optimizes to high-quality customer actions, not just impressions and clicks. Higher-quality customer actions...
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From App to Map
Waze Map Editor - Basics... The connection between the map editor and the Waze app There’s no doubt that one of the keys to a successful navigation is a map that accurately represents real-life roads and intersections. But what makes the...