Learn the role that Search Ads 360 plays within the Google Marketing Platform suite of products. Explore the Search Ads 360 features available to you and learn how to navigate between each platform. ... Search Ads 360 ... Search Ads 360 integrates with other platforms that are part of Google Marketing Platform.App Switcher allows you to easily...
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You’ve almost reached your destination! Before you arrive let’s review a few things! ... The Power of Waze Wrap Up & Resources With Waze integrated into your advertising strategy, the car is no longer a digital dark zone. Now you can connect with drivers in that critical moment before a purchase decision.To learn more about our formats visit our...
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Google Tasks and Google Keep are useful tools to help you keep track of notes and to-do lists, stay organized, and collaborate with others and works well with other tools such as Gmail and Calendar. ... Create to-do lists in Google Tasks Integrate lists in Google Tasks with Google Calendar Knowledge check Create multi-functional notes in Google...
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Drive action with dynamic creatives
Studio BasicsDynamic creatives are a win-win for both customer and advertiser. By creating ads tailored to a customer’s goals and intentions, an advertiser can drive user actions and reach their own goals. In this course, we’ll...
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Optimize your Business Profile on Google
Google My BusinessIt’s important to keep your Business Profile up to date and engaging. In this course, you’ll learn how to update your business information, enhance your online presence, and discover how and when potential customers...
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Building Strong Teacher Relationships
Certified Coach Curriculum... Make It Stick Why Relationships Matter How to Build Strong Coaching Relationships Video: Building Relationships Through Empathy, Humility, Presence and Appreciation After reading through the ideas given in this...
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Use Google Classroom to create an assignment, set due dates, and add resources for your students and develop useful strategies for managing and collecting assignments using Google Classroom and Drive. ... Share folders and documents from Drive Create an assignment in Classroom Customize assignments and resources Reuse assignments and resources...
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Introduction: Grow Offline Sales with Google
Advanced Omnichannel Certificate... Introduction: Grow Offline Sales with Google Introducing Google's omnichannel solutions The omnichannel shopping experience Consumers expect technology to seamlessly provide them with the information and services...
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... UNIT 1: INFLUENCE ORGANIZATIONAL CHANGE Envision Your Role as a Leader See What Other Educators Said Address the Needs of Adult Learners See What Other Educators Said Set Goals with Your Audience in Mind Lesson Check Expected Lesson Time: 15 minutes Now let's do a quick check to make sure you got this lesson (and that we give you credit for...
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Build Your Own Learning Network
Fundamentals Training... UNIT 2: EXPAND YOUR ACCESS TO HELP AND LEARNING Lesson Check Supporting Each Other See What Other Educators Said Expected Lesson Time: 14 minutes What Is a Personal Learning Network? Create Your Own PLN Now let's...
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Use Campaign Manager 360's mobile-specific metrics to gain insights on your mobile campaign performance. ... Campaign Manager 360, CM360, Google Marketing Platform, GMP, digital marketing, ad campaign, ad serving, display campaigns, mobile campaign, websites, apps, mobile sites, reporting, campaign performance, measure, report ... Tracking...
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Explore the course overview
Generative AI for Educators... AI describes computer programs that complete cognitive tasks typically associated with human intelligence. This capability is already transforming today's workplaces, helping people tap into their creativity,...
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Message colleagues instantly with Google Chat
Basic use of Google Workspace for Education FundamentalsGoogle Chat is a great way to efficiently communicate with colleagues and students in real time across different devices. Explore how to set up and implement processes to use this to enhance communication across your...
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Understand Customer Lifetime Value
Drive Apps Growth with GoogleLearn how to assess the full value of each app customer. ... Measurement, Apps, Apps Metrics, app metrics, Measuring Apps, lifetime value ... Lifetime value (LTV) is one of the most powerful business key performance...
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... Introduction: Grow Offline Sales with Google Introducing Google's omnichannel solutions The omnichannel shopping experience Consumers expect technology to seamlessly provide them with the information and services they need, precisely when they need it. Whether it’s trying out a new product in-store, buy it online and pickup for quicker...
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Get your Entire Audience Engaged
Certified Trainer Course... Selecting the Right Strategy Lesson Check Join the Conversation UNIT 4: PLANNING FOR ENGAGING TRAINING SESSIONS Expected Lesson Time: 10 minutes Now let's do a quick check to make sure you got this lesson (and...
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Support a Shared Vision Within a School
Certified Trainer Course... See What Other Educators Said See What Other Educators Said Expected Lesson Time: 15 minutes UNIT 1: INFLUENCE ORGANIZATIONAL CHANGE Support School(s) in Change Management Processes Develop a Shared Vision Lesson...
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Manage your rights at scale
YouTube Content OwnershipYouTube has invested in sophisticated tools to help you manage your rights at scale and monetize or block uploads that make use of your copyrighted content. ... Introduction Navigate the digital media landscape...
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Google Chat is a great way to efficiently communicate with colleagues and students in real time across different devices. Explore how to set up and implement processes to use this to enhance communication across your institution. ... Communicate with Google Groups Reflect on what you have learned Knowledge check Create and name group chats Chat...
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Learn how to assess the full value of each app customer. ... Measurement, Apps, Apps Metrics, app metrics, Measuring Apps, lifetime value ... Lifetime value (LTV) is one of the most powerful business key performance indicators (KPIs). It's also a great tool to plan for future growth and serves as a reminder of the ever-growing importance of user...
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Generating Coaching Enthusiasm in Your School
Certified Coach Curriculum... Starting Off on the Right Foot Make It Stick Planning a Schoolwide Coaching Kickoff Event In the next module, “Building Strong Teacher Relationships,” there are even more great ideas for creating program buy-in...
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Introduction to using Google Workspace for Education in the classroom
Basic use of Google Workspace for Education FundamentalsExplore the many ways Google Workspace for Education tools can be used in the classroom. ... Get started with technology Think beyond the textbook Create safe, responsible digital citizens Build your learning network...